Tynt May Get You Some Links. But It Probably Won’t.November 24, 2009
I’ve been reading a lot of bloggers lately hyping up this new link building service called Tynt. According to a quick Google Blog Search, 1,083 mentions of Tynt have come up over the last 7 days. It is also getting enough buzz across the innerwebs that a client was savvy enough to email me about it this morning.
Below is an example of Tynt at work. Thanks to Patrick Altoft of Branded3 for noticing that the Daily Mail in the UK uses it, and blogging about it on BlogStorm. He wrote a great post that helped alert me to Tynt. His post was also so good that I impulsively scrolled my mouse over his text, hit “CTRL + C” on my keyboard, and hit “CTRL + V” on this blog post.
Tynt At Work
Tynt Insight monitors copy and paste behavior on billions of page loads per month across hundreds of thousands of web sites . Our data shows that up to 6% of page loads results in a user copying content! On a site that has 20 million page views per month – cont
Source: Add links when people cut and paste your content with Tynt
My Reaction To Tynt
Wait a second… where’s the link?!?!
When Tynt works its magic, the title of Patrick’s blog post on BlogStorm (Add links when people cut and paste your content with Tynt) should have been hyperlinked directly to his post. After all, I directly copied and pasted his content into my WordPress editor - no Jedi mind tricks here.
So… where’s the link?
The Problem With Tynt
In contrast, I use an HTML editor to create my blog posts, rendering Tynt’s magic useless. Also, because of the way Tynt’s script works, their attributions are very easy to remove. A novice web plagiarizer can easily take them out of a post once they have copied and pasted your content.
Tynt is promoted as a “provider of SEO benefits by generating more links back to your content that are search engine visible.” Read more: http://www.tynt.com/#ixzz0XnNAbeTL
See - even when HTTP code is used for link placement, it is still ineffective.
Is Tynt worth adding to your site to be an assistant to your link building efforts? Sure. But will it actually produce a quantity of links for you? No.
I get that bloggers and news sites are tired of having sites steal their content, and I 100% agree with your gripes. As an alternative to using Tynt for building links when your content is stolen, I would personally recommend WordPress users check out Joost de Valk’s RSS Footer Plugin.
After reading over Michael Gray’s testing with this plugin, the RSS Footer Plugin seems much more effective at putting content bandits to work for your link building efforts than Tynt.
- By Jonathan Bentz, Link Architect