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Digital Marketing Strategist

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Our Digital Marketing Strategist will leverage our experience and tools to drive revenue for our clients. ProspectMX is a marketing agency that specializes in the online space driving engagement through intelligent and evocative content. This position reports to the VP of Marketing and is based in downtown Lancaster, PA.

We excel at digital marketing. We hope you do as well. We are a growing organization that services clients across a variety of industries. We love what we do and are looking for “thinkers” and “doers” to help us shape our future. We provide a cool and flexible workplace. We prefer to promote from within.

Responsibilities:

  • Ability to work well alone or in team setting
  • Desire to learn/be mentored and teach/mentor others
  • Solid grasp of content-driven marketing
  • Ability to fuse creativity with data driven guidance into a cohesive campaign
  • Expert using Google Analytics
  • Ability to identify key audiences for clients
  • Ability to organize and plan Social Media campaigns
  • Ability to tell great stories and think on your feet
  • Outgoing professional with a great memory
  • Expert at Social Media campaign planning
  • Ability to compile reports and present to clients based on their KPIs
  • Ability to translate/connect digital marketing strategies with clients’ needs
  • Ability to present data in a visually understandable and digestible way to clients
  • Ability to present learned experiences verbally, visually, and in writing
  • Familiarity with excel is necessary
  • Familiarity with Buzzstream, Buzzsumo, and Social Media Platforms is a big plus
  • Intermediate understanding of SEO
  • Client management experience a plus
  • Ideal Candidate Qualifications:
  • BA or BS, ideally with emphasis in marketing, advertising, communications, or related field
  • In-depth knowledge and a passion for online marketing
  • 2+ years of online marketing experience preferred
  • Experience working with medium and large size businesses
  • Excellent presentation, verbal, and writing skills are required
  • Attention to detail
  • Sense of humor

Compensation:

  • Competitive Salary
  • Health, Dental, Vision, LTD, STD, Life Insurance
  • Paid vacation, holiday, sick days
  • Profit Sharing
  • Other fringe benefits

 

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