http://www.prospectmx.com/writing-web-copy-goals/ ProspectMX, LLC Wed, 01 Feb 2012 15:17:06 +0000 hourly 1 http://wordpress.org/?v=3.3 http://www.prospectmx.com/writing-web-copy-goals/comment-page-1/#comment-1709 Peter Mon, 19 Apr 2010 19:22:24 +0000 http://www.prospectmx.com/?p=1146#comment-1709 Great article. I'm always struggling with the copy on my site--it's quite difficult to get right. It really takes a talented writer to write at length while keeping the reader from exiting after 18%. Great article. I’m always struggling with the copy on my site–it’s quite difficult to get right. It really takes a talented writer to write at length while keeping the reader from exiting after 18%.

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