This portion of the service is definitely for the lovers of numbers, stats, charts, data and graphs. Maybe it’s your CEO, maybe the accounting department…maybe even you!
What’s the point of having all these great additions to your marketing plan if you can’t track and analyze the data? With our Market Analytics, we start out by analyzing your own presence in your market on the Internet. By building a report of your current Internet marketing activities, we can uncover unnecessary expenditures, pinpoint any successes and discover the best plan for your company moving forward.
With the help of our knowledge, expertise and proprietary software, we can closely examine your competition on the web – going so far as to completely break down the top 10 (or more) competitors that show up in the search results for your main keywords.
By digging just a bit deeper, we can provide data on your competition’s SEO tactics (including how many incoming links they have, anchor text for the links, keyword density, how many links you need to beat them, etc) as well as their PPC (pay per click) marketing tactics (what keywords they’re using, their cost per click, how to beat out their positions, etc).
And that’s not even to mention all the tracking and analysis programs and software we can use to keep track of every aspect and penny spent on your website so that you know:
- How many people visit each day
- How they got there
- How long they stay
- What links they click while there
- What other pages they visit
- What Internet browser they’re using
- And much more!
We also use it to track your PPC campaigns and the various lead generation sites and landing pages we’ve built to capture leads for you. That way you can see:
- Which keywords are getting the most traffic
- How many people click on your ads
- Which ads get the most clicks
- How many people then fill out the lead form
- The exact cost per each lead you receive
- And much more!
By utilizing our market analytics, you can keep exact track of which services and tactics are benefiting your business the most, and act accordingly. We will meet with you on a monthly basis with reports on exactly HOW your plan is going. For more information, please fill out the form on the right or call us at 866.312.3188.