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	<title>ProspectMX &#187; Copywriting</title>
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		<title>Writing Web Copy That Achieves Your Goals</title>
		<link>http://www.prospectmx.com/writing-web-copy-goals/</link>
		<comments>http://www.prospectmx.com/writing-web-copy-goals/#comments</comments>
		<pubDate>Fri, 19 Feb 2010 20:21:00 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Content Writing]]></category>
		<category><![CDATA[Copywriting]]></category>

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		<description><![CDATA[One of my biggest struggles as a writer is keeping my copy concise and to the point. I am the queen of long winded copy, because it allows me to let loose my thoughts, opinions and knowledge. But I realize that just because I find my &#8220;flow of consciousness&#8221; style interesting, doesn&#8217;t mean my audience [...]]]></description>
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		<title>SEO Content Writing Part 2</title>
		<link>http://www.prospectmx.com/seo-content-writing-part-2/</link>
		<comments>http://www.prospectmx.com/seo-content-writing-part-2/#comments</comments>
		<pubDate>Fri, 22 Jan 2010 22:33:56 +0000</pubDate>
		<dc:creator>Ashley Lichty</dc:creator>
				<category><![CDATA[Content Writing]]></category>
		<category><![CDATA[Copywriting]]></category>
		<category><![CDATA[Education]]></category>
		<category><![CDATA[SEO]]></category>

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		<description><![CDATA[As promised, here&#8217;s Part 2 of my SEO Content Writing series&#8230;check out part one here: SEO Content Writing Part 1. SEO Content Is Under Appreciated&#8230; Typically, most clients don&#8217;t understand just how much SEO content can help their rankings. It&#8217;s really all about the terms you want to rank for. SEO&#8217;d content helps you rank [...]]]></description>
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		<title>Back to the Basics of SEO Content Writing Part 1</title>
		<link>http://www.prospectmx.com/back-to-the-basics-of-seo-content-writing-part-1/</link>
		<comments>http://www.prospectmx.com/back-to-the-basics-of-seo-content-writing-part-1/#comments</comments>
		<pubDate>Fri, 18 Dec 2009 20:18:18 +0000</pubDate>
		<dc:creator>Ashley Lichty</dc:creator>
				<category><![CDATA[Content Writing]]></category>
		<category><![CDATA[Copywriting]]></category>
		<category><![CDATA[SEO]]></category>

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		<description><![CDATA[Many people don’t realize how important optimizing your content can be for your SEO. While link building with relevant anchor text is one of the major factors, proper on page optimization, including SEO content, is crucial to your organic rankings. The first question any business owner/CEO/SEO/marketer should ask themselves when entering the wide world of [...]]]></description>
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		<title>Designing Above the Fold&#8230;Does It Matter?</title>
		<link>http://www.prospectmx.com/designing-above-the-folddoes-it-matter/</link>
		<comments>http://www.prospectmx.com/designing-above-the-folddoes-it-matter/#comments</comments>
		<pubDate>Fri, 09 Oct 2009 18:14:13 +0000</pubDate>
		<dc:creator>Adam Perry</dc:creator>
				<category><![CDATA[Content Writing]]></category>
		<category><![CDATA[Copywriting]]></category>
		<category><![CDATA[Design]]></category>

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		<description><![CDATA[If there&#8217;s one thing that most designers will tell you is important when designing a page, it&#8217;s that all of the important content should be &#8220;above the fold.&#8221;  It&#8217;s a common practice that dates back to when humans read something called &#8220;newspapers.&#8221; These archaic gray monstrosities were often printed on thin paper and folded right [...]]]></description>
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		<title>10 Steps For Overcoming Writer&#8217;s Block</title>
		<link>http://www.prospectmx.com/10-steps-for-overcoming-writers-block/</link>
		<comments>http://www.prospectmx.com/10-steps-for-overcoming-writers-block/#comments</comments>
		<pubDate>Fri, 09 Jan 2009 20:57:18 +0000</pubDate>
		<dc:creator>Ashley Lichty</dc:creator>
				<category><![CDATA[Copywriting]]></category>
		<category><![CDATA[Motivation]]></category>
		<category><![CDATA[Solutions]]></category>

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		<description><![CDATA[It’s pretty pathetic when the “content manager” of an internet marketing company has very few posts on said company’s blog. So, I’m trying to rectify the situation. It’s time to step up, put my blogging hat on, and get to work. I’ve been told by many different people that I’m a good writer…but I personally [...]]]></description>
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		<title>The Worst &#8220;About&#8221; Pages In SEO Today</title>
		<link>http://www.prospectmx.com/the-worst-about-pages-in-seo-today/</link>
		<comments>http://www.prospectmx.com/the-worst-about-pages-in-seo-today/#comments</comments>
		<pubDate>Thu, 16 Oct 2008 20:06:46 +0000</pubDate>
		<dc:creator>Ashley Lichty</dc:creator>
				<category><![CDATA[Copywriting]]></category>
		<category><![CDATA[SEO]]></category>

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		<description><![CDATA[So, I will easily admit I am a MySpace, Facebook, and &#8220;About&#8221; page stalker. I use the first 2 to keep up with friends and former acquaintances and acquaintances of acquaintances that I don&#8217;t actually talk to on a regular basis. Yes, I want to know if you broke up with your girlfriend or boyfriend. [...]]]></description>
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		<title>Writing For The Web vs. How To Write Correct Copy For Content on the Internet</title>
		<link>http://www.prospectmx.com/writing-for-the-web-vs-how-to-write-correct-copy-for-content-on-the-internet/</link>
		<comments>http://www.prospectmx.com/writing-for-the-web-vs-how-to-write-correct-copy-for-content-on-the-internet/#comments</comments>
		<pubDate>Sun, 14 Sep 2008 20:53:34 +0000</pubDate>
		<dc:creator>Ashley Lichty</dc:creator>
				<category><![CDATA[Copywriting]]></category>

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		<description><![CDATA[One of the things I love most about my role as content copywriter here at PMX is writing for the web. Why? Simple: it is (99% of the time) SO MUCH MORE LAID BACK THAN PRINT! Take my title for instance &#8211; on a blog, article, whitepaper, etc it can easily just be called &#8220;Writing [...]]]></description>
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