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	<title>ProspectMX &#187; Ashley Lichty</title>
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	<link>http://www.prospectmx.com</link>
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		<title>Top 6 Best Web Tools Businesses Can&#8217;t Live Without</title>
		<link>http://www.prospectmx.com/top-6-best-web-tools-businesses-cant-live-without/</link>
		<comments>http://www.prospectmx.com/top-6-best-web-tools-businesses-cant-live-without/#comments</comments>
		<pubDate>Tue, 26 Apr 2011 14:06:56 +0000</pubDate>
		<dc:creator>Ashley Lichty</dc:creator>
				<category><![CDATA[Google]]></category>
		<category><![CDATA[Search Engines]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[Small Business]]></category>
		<category><![CDATA[Yahoo!]]></category>

		<guid isPermaLink="false">http://www.prospectmx.com/?p=1998</guid>
		<description><![CDATA[The web is a huge marketplace for promoting and selling your products and services. If you’re not already utilizing the internet to its fullest extent in regards to sales and marketing, you’re missing out and in a huge way! Just having a website can increase sales, grow your customer base, service your current customer base [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>The Yahoo Search Marketing Desktop: Thanks for Discriminating Against Mac Users!</title>
		<link>http://www.prospectmx.com/the-yahoo-search-marketing-desktop-thanks-for-discriminating-against-mac-users/</link>
		<comments>http://www.prospectmx.com/the-yahoo-search-marketing-desktop-thanks-for-discriminating-against-mac-users/#comments</comments>
		<pubDate>Fri, 12 Mar 2010 17:09:33 +0000</pubDate>
		<dc:creator>Ashley Lichty</dc:creator>
				<category><![CDATA[Pay Per Click]]></category>

		<guid isPermaLink="false">http://www.prospectmx.com/?p=1189</guid>
		<description><![CDATA[I’m not gonna lie &#8211; I used to dread the days I dedicated to managing my PPC campaigns in Yahoo Search Marketing. When you’re used to editing campaigns in Adwords Editor, switching to the slow, cumbersome Yahoo Search Marketing interface (whether you use bulk editing or not) is a nightmare. So needless to say I [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>SEO Content Writing Part 2</title>
		<link>http://www.prospectmx.com/seo-content-writing-part-2/</link>
		<comments>http://www.prospectmx.com/seo-content-writing-part-2/#comments</comments>
		<pubDate>Fri, 22 Jan 2010 22:33:56 +0000</pubDate>
		<dc:creator>Ashley Lichty</dc:creator>
				<category><![CDATA[Content Writing]]></category>
		<category><![CDATA[Copywriting]]></category>
		<category><![CDATA[Education]]></category>
		<category><![CDATA[SEO]]></category>

		<guid isPermaLink="false">http://www.prospectmx.com/seo-content-writing-part-2</guid>
		<description><![CDATA[As promised, here&#8217;s Part 2 of my SEO Content Writing series&#8230;check out part one here: SEO Content Writing Part 1. SEO Content Is Under Appreciated&#8230; Typically, most clients don&#8217;t understand just how much SEO content can help their rankings. It&#8217;s really all about the terms you want to rank for. SEO&#8217;d content helps you rank [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Back to the Basics of SEO Content Writing Part 1</title>
		<link>http://www.prospectmx.com/back-to-the-basics-of-seo-content-writing-part-1/</link>
		<comments>http://www.prospectmx.com/back-to-the-basics-of-seo-content-writing-part-1/#comments</comments>
		<pubDate>Fri, 18 Dec 2009 20:18:18 +0000</pubDate>
		<dc:creator>Ashley Lichty</dc:creator>
				<category><![CDATA[Content Writing]]></category>
		<category><![CDATA[Copywriting]]></category>
		<category><![CDATA[SEO]]></category>

		<guid isPermaLink="false">http://www.prospectmx.com/back-to-the-basics-of-seo-content-writing-part-1</guid>
		<description><![CDATA[Many people don’t realize how important optimizing your content can be for your SEO. While link building with relevant anchor text is one of the major factors, proper on page optimization, including SEO content, is crucial to your organic rankings. The first question any business owner/CEO/SEO/marketer should ask themselves when entering the wide world of [...]]]></description>
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		<slash:comments>1</slash:comments>
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		<title>Fun Thanksgiving Facts &amp; Deep Thoughts</title>
		<link>http://www.prospectmx.com/fun-thanksgiving-facts-deep-thoughts/</link>
		<comments>http://www.prospectmx.com/fun-thanksgiving-facts-deep-thoughts/#comments</comments>
		<pubDate>Wed, 25 Nov 2009 18:30:19 +0000</pubDate>
		<dc:creator>Ashley Lichty</dc:creator>
				<category><![CDATA[Funny Stuff]]></category>
		<category><![CDATA[The Personal Side of Work]]></category>

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		<description><![CDATA[Well, it&#8217;s that time of year again, and yes, this is the obligatory &#8220;Happy Thanksgiving&#8221; post. But in all seriousness, as we enter the holiday season, it&#8217;s important to reflect on the past year and all the things you have to be thankful for. Quite frankly, it&#8217;s something you should do on a regular basis, [...]]]></description>
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		<slash:comments>2</slash:comments>
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		<title>Study Guide for Becoming A Google Adwords Qualified Professional</title>
		<link>http://www.prospectmx.com/study-guide-for-becoming-a-google-adwords-qualified-professional/</link>
		<comments>http://www.prospectmx.com/study-guide-for-becoming-a-google-adwords-qualified-professional/#comments</comments>
		<pubDate>Thu, 15 Oct 2009 18:43:03 +0000</pubDate>
		<dc:creator>Ashley Lichty</dc:creator>
				<category><![CDATA[Google]]></category>
		<category><![CDATA[Pay Per Click]]></category>

		<guid isPermaLink="false">http://www.prospectmx.com/study-guide-for-becoming-a-google-adwords-qualified-professional</guid>
		<description><![CDATA[So I am now officially an Adwords Qualified Professional…woohoo! Just took the test this morning, so I figured it would be helpful to put together a quick study guide for anyone considering taking the exam. Now, I won’t go into too much detail, since I don’t want to piss Google off, but since I was [...]]]></description>
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		<slash:comments>1</slash:comments>
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		<title>Pulling Blogging Ideas Out Of Your&#8230;Hat</title>
		<link>http://www.prospectmx.com/pulling-blogging-ideas-out-of-yourhat/</link>
		<comments>http://www.prospectmx.com/pulling-blogging-ideas-out-of-yourhat/#comments</comments>
		<pubDate>Wed, 30 Sep 2009 20:43:45 +0000</pubDate>
		<dc:creator>Ashley Lichty</dc:creator>
				<category><![CDATA[Blogging]]></category>
		<category><![CDATA[Content Writing]]></category>

		<guid isPermaLink="false">http://www.prospectmx.com/pulling-blogging-ideas-out-of-yourhat</guid>
		<description><![CDATA[As an internet marketing firm, it&#8217;s easy to stress to clients the importance of a regularly updated blog. The tough part comes in taking your own advice. It&#8217;s easy to get so wrapped up in client work that internal work can fall to the wayside&#8230;and I wouldn&#8217;t be surprised if most internet marketing agencies run [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
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		<title>Google Adsense Open to Third Party Network Bidding</title>
		<link>http://www.prospectmx.com/google-adsense-open-to-third-party-network-bidding/</link>
		<comments>http://www.prospectmx.com/google-adsense-open-to-third-party-network-bidding/#comments</comments>
		<pubDate>Thu, 27 Aug 2009 15:00:20 +0000</pubDate>
		<dc:creator>Ashley Lichty</dc:creator>
				<category><![CDATA[Pay Per Click]]></category>

		<guid isPermaLink="false">http://www.prospectmx.com/google-adsense-open-to-third-party-network-bidding</guid>
		<description><![CDATA[As the resident PPC player here at PMX, it&#8217;s up to me to stay on top of what&#8217;s going on in the world of Pay Per Click. So of course it was interesting for me to read about how Google Adsense will now accept ads from qualified third party networks which will &#8220;help you generate [...]]]></description>
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		<slash:comments>3</slash:comments>
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		<item>
		<title>Review of Google&#8217;s Gmail Autopilot by CADIE</title>
		<link>http://www.prospectmx.com/review-of-googles-gmail-autopilot-by-cadie/</link>
		<comments>http://www.prospectmx.com/review-of-googles-gmail-autopilot-by-cadie/#comments</comments>
		<pubDate>Wed, 01 Apr 2009 13:05:53 +0000</pubDate>
		<dc:creator>Ashley Lichty</dc:creator>
				<category><![CDATA[Funny Stuff]]></category>
		<category><![CDATA[Google]]></category>

		<guid isPermaLink="false">http://www.prospectmx.com/review-of-googles-gmail-autopilot-by-cadie</guid>
		<description><![CDATA[I hate having to clean out my inbox every day. Who wants to take time out of their busy schedule to clean out clutter, respond to important emails you don&#8217;t care about, and keep in touch with friends and family? Not me! Introducing: When I first read about Gmail&#8217;s new Autopilot program by CADIE, I [...]]]></description>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Blog Commenting Etiquette: To Approve or Not To Approve…?</title>
		<link>http://www.prospectmx.com/blog-commenting-etiquette-to-approve-or-not-to-approve%e2%80%a6/</link>
		<comments>http://www.prospectmx.com/blog-commenting-etiquette-to-approve-or-not-to-approve%e2%80%a6/#comments</comments>
		<pubDate>Tue, 20 Jan 2009 20:00:03 +0000</pubDate>
		<dc:creator>Ashley Lichty</dc:creator>
				<category><![CDATA[Content Writing]]></category>
		<category><![CDATA[Small Business]]></category>

		<guid isPermaLink="false">http://www.prospectmx.com/blog-commenting-etiquette-to-approve-or-not-to-approve%e2%80%a6</guid>
		<description><![CDATA[Hands down, my favorite part of blogging is seeing people respond to my writing and actually leave comments. Whether good or bad, I’m not too picky. Comments just give me that warm fuzzy feeling when I realize people actually read what I write, and what’s better, have something to say about it! Nowadays though, it’s [...]]]></description>
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		<slash:comments>7</slash:comments>
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